So much is wrong with these ads, and on so many levels. Can you imagine someone brainstorming in a marketing room: “What beer drinkers want is prancy-dancing! That’s what they want!”
Uh huh. Right. Well, dancers gotta drink too. We guess?
Welcome to the world of pre-macho beer ads. We’ve got dancing, and singing, and ignorant big sky country slogans that you’d normally hear come right of out of Don Draper’s very mouth.
Ain’t the world a crazy place?