Running a website isn’t as simple as you might think. There are a lot of little behind the scenes tweaks and tricks that sites employ to make sure that people, you know, actually visit and stuff. One fairly well known technique for ensuring people read your stuff is Search Engine Optimization, or SEO. Basically, it means doctoring up your Internet content in a way that ensure search engines will find it. It might sound boring, but that’s only because you haven’t heard it like this…
That’s Chuck, he’s an SEO expert and, fine, maybe that is kind of a boring thing to rap about. But it’s not all about the Page Rank dance in Chuck’s world.
See? He also knows stuff about paid search, whatever the hell that is. It might seem odd that such bland Internet busy work and rap music would go hand in hand so well, but rest assured, Chuck knows what he’s talking about. If you doubt that, you need only direct your attention to the pen he has in his hand in the above video and the desk he’s sitting at, both signs that the time for business has indeed arrived.
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