Kate Upton Wins the Shoeper Bowl

Kate Upton

By now you may have seen the Mercedes Benz Super Bowl commercial, which is titled “Kate Upton Washes the All-New Mercedes-Benz CLA in Slow Motion.” It is the kind of thing you can watch over and over again, so here you go:

But that is not the only Kate Upton news — nope, people are realizing (like, at least a year late) that Kate is the kind of super-hot girl the public will love more than hate. This is rarer than you might think for super-hot girls. We’re aproaching the year anniversary of this asinine statement from Victoria’s Secret bigwig Sophia Neophitou. From the New York Times:

“We would never use” Ms. Upton for a Victoria’s Secret show, Ms. Neophitou said by telephone last week from London. And, while Ms. Upton has, in fact, modeled on occasion for the company’s catalog, her look, said Ms. Neophitou, is “too obvious” to be featured in what has become the most widely viewed runway show in the world.

“She’s like a Page 3 girl,” Ms. Neophitou said, referring to the scantily clad voluptuous women featured in The Sun, a London tabloid. “She’s like a footballer’s wife, with the too-blond hair and that kind of face that anyone with enough money can go out and buy.”

Well, Ms. Neophitou can shove it. And Kate has been proving that with all sorts of Vogue modeling in addition to the super cheesecake stuff she does for GQ, Beach Bunny Swimwear, and of course the Sports Illustrated Swimsuit Issue. This week, in addition to the super-cheesecakey Mercedes commercial, Kate debuted as the model for Sam Edelman shoes. That’s right — shoes. This gig does not require gratuitous burger-munching, or bra-busting, or any of the physical gifts that landed her the primo spot in Sports Illustrated. An Oscar-winning actress could model shoes. A flat-chested girl could model shoes. Shoe modeling does not require thong underwear.

We know Kate won’t quit the super-cheesecakey stuff, and we’re glad someone in the snooty world of fashion advertising gets her appeal better than that crazy Victoria’s Secret lady.

She has the hottest Super Bowl commercial and a contract to model fancy shoes. She is the Shoe-per Bowl winner. Get it? “Shoeper Bowl”? Sometimes we really…

Disappoint ourselves. Sorry. Apologies to our high school English teacher. Mr. Smith, you had such high hopes. Here’s Kate Upton for Sam Edelman shoes:

Related on The Smoking Jacket:
Hot 100 List Snubs Our Girlfriend, Kate Upton
Kate Upton by Terry Richardson Is Just… Just…

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